Ethics of use of gathered email addresses? | Email List Building ...

Posted on31 July 2011. Tags: blog, email addresses, ethics, periodical, thanks in advance

Take this situation: a quite popular blog which requires valid email address for commenting. Owner wants to use these email addresses for sending periodical email newsletters to the commenters (I would be the coder who creates the back end to do this). I'm a bit concerned, because the commenters left those addresses with one particular purpose and they were never told that it will be used for newsletters. is this ethical?

Additionally, they would be able to opt out from this system but only after receiving the first newsletter.

Thanks in advance

Ethics of use of gathered email addresses?

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Source: http://emaillistbuildingblog.com/ethics-of-use-of-gathered-email-addresses/.php

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